Built for teams researching Infusion CRM

Infusion CRM is Infusionsoft - and there is a modern alternative.

Infusion CRM is the shorthand for Infusionsoft, the all-in-one small-business CRM that pioneered the category in the early 2000s (now rebranded as Keap). The category - email automation, lifecycle Flows, ecommerce, contact management in one tool for the small business - still matters. The product carries 20 years of legacy design decisions. Strkr is the modern alternative with flat per-seat pricing, a visual Flow builder, Strkr AI, modern mobile parity, and open data export.

What this audience is actually dealing with

The pains that bring buyers here.

Buyers searching for "Infusion CRM" are usually at one of three points in the research cycle. First, researching what Infusion CRM is (the product name is often remembered as "Infusion" rather than the full "Infusionsoft"). Second, considering Infusionsoft (now Keap) and looking for information on the product's current state. Third, looking for a modern alternative to Infusionsoft because the legacy product has shown friction in daily use. The pain points below cover the legacy decisions in the Infusionsoft (Keap) product that drive the alternative search, and the modern primitives that Strkr ships to address each.

Legacy UI patterns

The product looks and feels like 2010 instead of 2026.

The Infusionsoft (Keap) UI carries 20 years of design decisions with dense navigation, slow page renders, and a desktop-first layout. The daily user experience lags behind modern SaaS UI standards, which erodes the willingness to open the tool and reduces active use within six months of adoption.

Contact-based pricing escalator

List growth triggers a tier upgrade every quarter.

Keap prices by contact count with tier thresholds. A list that grows from 10,000 to 15,000 contacts triggers a tier upgrade with a materially higher monthly cost. The pricing model punishes the list-growth behaviour the tool is supposed to enable.

Complex Flow builder

The campaign builder exposes 40 node types.

The Infusionsoft campaign builder is a visual canvas with 40 node types (sequences, decisions, delays, tags, actions, goals, filters) and a learning curve that defeats most small-business owners. The automation layer the tool promises sits mostly unused because the builder is designed for a certified consultant, not for the small-business owner.

Mobile parity thin

The mobile app covers 30 percent of the workflow.

The Keap mobile app handles contact lookup and basic task management but does not provide full parity with the desktop workflow. The small-business owner working outside the office cannot build campaigns, review performance, or manage ecommerce from the phone.

Certified consultant pattern

Most owners end up on a $100-$300 hourly retainer.

The Infusionsoft admin surface is complex enough that most small-business owners need outside help. The certified consultant ecosystem exists because the product requires it. The hourly retainer is a hidden cost on top of the subscription that most Keap buyers underestimate at signup.

Export limitations

CSV export only with historical gaps.

The Keap data export runs on CSV with historical gaps: campaign history, tag history, ecommerce order detail, and affiliate tracking do not export cleanly. Migration away from Keap requires manual API work or a third-party migration service.

The small-business CRM category, done modern

Email automation, lifecycle Flows, ecommerce - on a modern platform.

Strkr ships the category primitives that Infusion CRM pioneered on a modern platform. Email automation runs with a visual builder using three primitives (trigger, condition, action) instead of a 40-node legacy canvas. Lifecycle Flows cover the common small-business motions. Ecommerce integration ships native with Stripe, Shopify, WooCommerce, and BigCommerce. The pattern below covers what Strkr took from the Infusion CRM category and what it rebuilt from first principles.

Email automation native

List, template, scheduled send, triggered send, tracking.

Email automation runs as a native capability with list management, template design, scheduled sends, triggered sends from Flow triggers, open and click tracking, and bounce handling. The campaign surface is a modern visual builder with sensible defaults instead of a legacy canvas with 40 node types.

Visual Flow builder

Trigger, condition, action - three primitives.

The Flow builder uses three primitives (trigger, condition, action) that compose into arbitrarily complex lifecycle motions. The small-business owner builds a lifecycle Flow in 10 minutes without a certified consultant engagement.

Ecommerce integration

Stripe, Shopify, WooCommerce, BigCommerce native.

The ecommerce integration surface ships native connections with order sync, customer sync, and purchase-triggered Flows. The small-business owner running an ecommerce catalog runs the customer lifecycle motion from Strkr with the order detail on every contact record.

Contact management modern

Deals, pipeline, activity timeline, segment views.

The contact management surface runs on a modern CRM primitive with deal records, pipeline stages, activity timeline per contact, and saved segment views. The small-business owner runs a sales motion with the pipeline visible on one dashboard.

Strkr AI across the lifecycle

Drafting, summarisation, suggestions on every surface.

Strkr AI runs across the lifecycle with contextual drafting (follow-up emails, campaign copy, response to inbound), contextual summarisation (contact history, campaign performance, revenue signals), and contextual suggestions (next step on a stalled contact, segment to target with a new campaign, timing for a follow-up).

Modern mobile parity

Full workflow on iOS and Android.

The Strkr mobile apps provide full parity with the desktop workflow: campaign management, Flow configuration, contact management, deal updates, and reporting. The small-business owner runs the business from the phone without a desktop return trip.

Flat pricing instead of contact escalator

List growth is a win, not a tier upgrade.

The single largest reason small-business buyers leave Infusion CRM (Keap) is the contact-based pricing escalator. The pattern punishes the behaviour the tool promotes. Strkr runs on flat per-seat pricing with no contact escalator and every feature on every plan.

Flat per-seat

The cost scales with the team, not the list.

Strkr prices by seat, not by contact. A solo founder pays for one seat. A five-person team pays for five seats. The list can grow from a thousand contacts to a hundred thousand contacts without a tier upgrade.

No feature-tier gates

Flows, email automation, ecommerce - on every plan.

The feature set does not gate email automation, lifecycle Flows, ecommerce integration, or Strkr AI behind tier upgrades. The small-business owner on the entry tier has the same automation capabilities as the enterprise customer.

No renewal escalator

Year two price matches year one signup.

Annual billing on Strkr does not include a renewal auto-escalator. The renewal price matches the signup price unless the team adds seats or crosses a usage threshold. The pattern aligns with the small-business owner expectation that a subscription renews at the stated price.

No minimum seats

A solo user buys one seat.

The subscription has no minimum-seat requirement. A solo seller or founder pays for one seat. The five-seat minimum fine print that forces solo buyers into unnecessary payments does not apply.

Month-to-month option

Annual commitment is not required.

The subscription supports month-to-month billing for users who prefer not to commit annually. Cancellation runs without penalty, and data export is available after cancellation.

Open data export

Full CSV, JSON, SQL dump with campaigns and history.

The data export covers 100 percent of the tenant data: contacts, segments, campaigns (including Flow structure and templates), order history, affiliate attribution, and the full activity timeline. The exit path is explicit at signup and remains available throughout the subscription lifecycle.

Native Infusionsoft and Keap migration

Migrate contacts, tags, campaigns, and orders in a day.

For teams moving from Infusion CRM (Infusionsoft or Keap) to Strkr, the native migration helper handles the data move with contacts, tags, campaigns, order history, affiliate attribution, and activity timeline all preserved. The migration runs in a day instead of the quarter-long manual migration that defines the Keap exit experience.

Native API connection

The helper connects to Infusionsoft or Keap API directly.

The migration helper connects to the Infusionsoft or Keap API and pulls the full data set: contacts with all custom fields, hierarchical tags, campaigns with structure and templates, order history, affiliate tracking, and the activity timeline.

Campaign structure preserved

Flow structure, templates, trigger logic - mapped.

The campaign migration maps Infusionsoft campaigns to Strkr Flows with the trigger logic, delay structure, conditional branches, and email templates preserved. The admin reviews each migrated Flow in the Strkr admin UI and tunes before activation.

Tag hierarchy preserved

Hierarchical tags map to Strkr tag hierarchy.

The tag migration preserves hierarchical tag structures (lifecycle > MQL > hot) with parent-child relationships intact. The admin reviews the tag taxonomy in the Strkr admin UI and consolidates duplicated tags.

Order history preserved

Ecommerce orders, products, affiliate attribution.

The order history migration pulls the full ecommerce order history (order ID, product, revenue, date, customer link, affiliate attribution) and lands it on the contact record so the small-business owner has the full customer purchase pattern from day one.

Activity timeline preserved

Historical emails, opens, clicks, notes preserved.

The activity timeline migration pulls historical email sends, opens, clicks, notes, and tasks per contact and lands them on the Strkr contact record. The small-business owner retains the full customer interaction history on the new tenant.

Dual-run bridge

Both tools run in parallel during the first month.

The migration helper supports a dual-run bridge where Infusionsoft and Strkr both run during the first month of transition. Email sends can test on Strkr while production campaigns continue on Infusionsoft, so the small-business owner validates the new tool before fully cutting over.

Strkr AI replaces the certified consultant

Configure the tool conversationally without a hourly retainer.

The certified consultant ecosystem exists because the Infusion CRM admin surface requires it. Most Keap users end up on a $100-$300 hourly retainer with a certified consultant for Flow design, campaign tuning, data cleanup, and ongoing admin work. Strkr AI replaces the consultant pattern with conversational configuration: describe the motion in plain language and the AI builds the Flow.

Flow design conversationally

Describe the motion, the AI builds the Flow.

The small-business owner describes the motion in plain language ("send a follow-up to every prospect three days after the pricing page view if they have not booked a call") and Strkr AI builds the Flow in the admin UI with the trigger, condition, and action configured. The owner reviews and ships in minutes.

Reporting conversationally

Ask the question, the AI builds the report.

The owner asks a reporting question in plain language ("show me conversion rate by campaign over the last 90 days") and Strkr AI builds the dashboard component with the filters, grouping, and visualisation configured.

Data hygiene continuous

The AI flags duplicates, inconsistencies, stale records.

Strkr AI runs continuous data hygiene checks: duplicate contacts, inconsistent field values, stale records with no activity in 180 days, incomplete campaigns with missing required fields. The owner reviews the flagged items and takes action in bulk.

Outbound drafting

The AI drafts emails with the recipient context.

Strkr AI drafts outbound emails with the recipient context (recent activity, lifecycle stage, purchase history, prior conversation). The owner reviews and sends in one tap. The time-to-first-touch compresses and the message quality stays consistent across the volume.

Campaign optimisation suggestions

The AI surfaces campaign improvements from performance data.

Strkr AI runs campaign performance analysis with suggestions: subject lines with low open rates to revise, CTAs with low click rates to adjust, send times to shift, segments to adjust. The owner iterates campaigns with AI guidance instead of consultant retainer time.

In-product onboarding

Role-aware tours cover the first week of use.

In-product onboarding tours walk the small-business owner through the first week of use with role-aware guidance: list import, first campaign, first Flow, first segment, first dashboard. The pattern replaces the certified consultant onboarding engagement.

Head-to-head

Strkr vs Infusion CRM (Infusionsoft / Keap).

Infusion CRM (Infusionsoft, now Keap) built the all-in-one small-business CRM category 20 years ago and the product carries the design decisions of 2005. Strkr ships the same category primitives on a modern platform with the pricing, admin surface, and mobile parity shaped for the 2026 small-business motion.

Feature Strkr Infusion CRM (Keap)
Pricing model Flat per-seat Per-contact tier escalator
Flow builder Three primitives (trigger/condition/action) 40 node types
AI features Strkr AI across workflow None or limited
Mobile parity Full iOS + Android ~30% desktop workflow
Admin surface Self-serve conversational Certified consultant pattern
Ecommerce integration Stripe, Shopify, Woo, BigCommerce Native but limited catalog
Data export Full CSV + JSON + SQL + campaigns CSV with historical gaps
Open API coverage 100% surface + webhooks + SDKs Legacy REST, rate-limited
Renewal escalator None (price matches signup) Annual auto-escalator common
Compliance baseline HIPAA + SOC 2 + GDPR + CCPA GDPR + CCPA
Monthly billing Available with no penalty Annual contract common
In-product onboarding Role-aware tours + AI assist Certified consultant onboarding
How teams use Strkr

How small-business teams run Strkr after Infusion CRM.

The patterns below show up on small-business teams migrating from Infusion CRM (Infusionsoft or Keap) to Strkr.

Online course business

40,000 students, course delivery, affiliate attribution.

An online course creator with 40,000 students migrated from Keap to Strkr. The migration preserved contacts, course purchase history, affiliate attribution, and the module-by-module nurture Flow structure. Flat per-seat pricing matters because the student list keeps growing with each course launch.

Service business with recurring customers

Home services with appointment reminders and upsell Flows.

A 6-person home services business migrated from Infusionsoft. Strkr runs the customer lifecycle: appointment reminders, review request Flows, 90-day upsell Flows for seasonal services, and the Shopify integration for the product catalog. The office manager runs tenant tuning without a certified consultant retainer.

Boutique ecommerce brand

Shopify storefront with abandoned cart and winback.

A boutique ecommerce brand with Shopify as the storefront migrated from Keap. The Shopify integration syncs orders bi-directionally, the abandoned cart Flow fires on cart abandonment, the winback Flow fires on 90-day inactivity, and VIP segmentation targets top-decile customers.

Business coach

Coaching program delivery with cadenced nurture.

A business coach running a 2,000-member coaching program migrated from Infusionsoft. The membership onboarding Flow runs on signup, the cadenced coaching Flow drops weekly content, and the renewal Flow fires 30 days before billing. Flat per-seat pricing accommodates membership growth without tier upgrades.

Solo consultant

Email list, nurture, consulting sales pipeline.

A solo business consultant migrated from Infusionsoft with 12,000 contacts and 10 years of history. The migration preserved the full history, and the consultant tunes a welcome Flow, monthly newsletter, and consulting sales pipeline in the Strkr admin UI. Monthly cost dropped from the Keap Max tier to a single Strkr seat.

See the modern alternative to Infusion CRM.

Start a 14-day trial with the full small-business CRM stack enabled: email automation, lifecycle Flows with a visual three-primitive builder, ecommerce integrations, Strkr AI across the workflow, full mobile parity, and open data export. The native Infusionsoft / Keap migration helper handles the data move with campaigns and history preserved.

Common questions

What buyers in this bucket ask most.

What is Infusion CRM - is it the same as Infusionsoft?

Yes. "Infusion CRM" is the shorthand many buyers use for Infusionsoft, the all-in-one small-business CRM that pioneered the category in the early 2000s. The product was rebranded as Keap several years ago but is still commonly referenced by the original Infusionsoft name or the "Infusion CRM" shorthand. The category covers email automation, lifecycle Flows, ecommerce, and contact management in one tool for the small business owner. The specific Infusionsoft (Keap) product has carried many of its original design decisions over 20 years, which creates friction in daily use for modern small-business teams. Strkr is a modern alternative in the same category.

How does Strkr compare on price to Infusion CRM (Keap)?

Keap prices by contact count with tier thresholds: a 10,000-contact list on Keap Max runs around $249/month, a 50,000-contact list runs around $499/month, and a 100,000-contact list runs around $999/month. Strkr prices by seat with no contact tier escalator: a single-seat subscription runs $49/month regardless of list size, and the list can grow from 1,000 to 100,000 contacts without a tier upgrade. For small-business owners with growing lists, the pricing differential is often the primary reason to migrate. For small-business owners with small lists and large teams, Keap can look competitive on the entry tier; Strkr matches on that profile and significantly beats on the growing-list profile that most small businesses eventually become.

Can Strkr migrate my data and campaigns from Infusion CRM?

Yes. The native migration helper connects to the Infusionsoft or Keap API and pulls contacts, hierarchical tags, custom fields, campaigns with structure and email templates, order history with affiliate attribution, and the activity timeline. The campaign migration maps Infusionsoft campaigns to Strkr Flows with the trigger logic, delay structure, conditional branches, and email templates preserved. The admin reviews each migrated Flow in the Strkr admin UI and tunes before activation. The migration supports a dual-run bridge where Infusionsoft and Strkr operate in parallel during the first month of transition, so the small-business owner validates the new tool before fully cutting over. For contact lists above 100,000 or campaigns above 50, the Strkr customer success team offers free migration oversight.

Does Strkr require a certified consultant for setup like Infusion CRM?

No. The Strkr admin surface is designed for the small-business owner to configure self-serve. Strkr AI runs on the admin surface with conversational configuration (describe the motion, the AI builds the Flow; ask the question, the AI builds the report). The in-product onboarding tours walk the small-business owner through the first week of use with role-aware guidance. The Strkr support channel runs with sub-hour response during business hours for configuration questions. For small-business owners who prefer outside help, Strkr maintains a partner directory with transparent per-hour or fixed-project pricing, but the partner engagement is optional, not required.

Does Strkr have the same campaign complexity as Infusion CRM?

The Strkr Flow builder uses three primitives (trigger, condition, action) that compose into arbitrarily complex lifecycle motions. The pattern covers the campaign complexity that Infusionsoft users actually ship: multi-step nurture sequences, conditional branches based on behaviour and attribute, time-delayed follow-ups, tag-based segmentation, A/B testing on email variants, and goal tracking. The Infusionsoft campaign builder exposes 40 node types that most small-business owners never fully learn; the Strkr builder exposes the three primitives that compose the same behaviour with a shorter learning curve. For teams that depended on specific Infusionsoft node types (goals, sequences, decisions), the migration helper maps those nodes to the equivalent Strkr Flow pattern with the behaviour preserved.

Is Infusion CRM still a good choice in 2026?

For teams that have been running Infusion CRM (Keap) for years and have built significant campaign complexity on the platform, the product can still work. For teams considering it fresh in 2026, the common complaints are the legacy UI pattern, the contact-based pricing escalator, the certified consultant pattern required for serious use, the thin mobile parity, and the limited data export on exit. Modern alternatives (Strkr, HubSpot, ActiveCampaign) ship the same category primitives on more modern platforms. The honest recommendation for teams fresh to the small-business CRM category is to evaluate the modern alternatives alongside Keap rather than defaulting to the category pioneer. For teams running Keap today who are experiencing specific friction (pricing escalation, UI drag, consultant retainer costs, mobile gap), the migration to a modern alternative like Strkr is well-supported and typically runs in a single week.

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