Built for Keap users considering a move

If you searched "keep crm" and landed here, you almost certainly meant Keap, and the migration question that brought you is a one with a answer.

The "keep crm" query lands on this page because the real search is for Keap, formerly Infusionsoft, and the person running the search is almost always at the point in Keap ownership where the campaign-builder complexity, the per-seat pricing climb, or the small-business-ceiling pain is specifically showing up. This page lays out the comparison and the migration path that Strkr customers run when they outgrow Keap.

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What this audience is actually dealing with

The pains that bring buyers here.

The reasons teams search for a Keap alternative follow a predictable shape. The six pains below are the ones Strkr customers describe when they land on this page.

Campaign-builder sprawl

The 7-layer flowchart nobody wants to debug.

Keap campaigns start as a clean 3-step sequence and compound into visual flowcharts that span multiple screens as the business adds triggers, branches, and tag-driven conditions. By year three most teams have 20 to 50 active campaigns with cross-campaign dependencies, and debugging why a contact did not get a email becomes a 30-minute visual tracing exercise instead of a log lookup.

The seat-count tipping point

Pro and Max tiers hit hard past 15 users.

Keap Pro at roughly 199 dollars per month and Max at roughly 289 dollars per month work cleanly for 3 to 10 seats. Past 15 seats the per-user and per-contact overages compound, and a 20-seat team with 40,000 contacts routinely lands at 500 to 700 dollars per month. The pricing shape is friendly to solopreneurs and starts biting at mid-SMB scale.

Thin opportunity record

The CRM side feels secondary to marketing.

Keap is marketing-automation-first and CRM-second by design. The contact record is strong, the opportunity record is lighter weight: fewer pipeline customizations, less flexible stage logic, probability weighting that feels bolted on. Teams whose sales motion has matured past the lightweight-SMB pattern hit the CRM-shape ceiling before the marketing-automation ceiling.

Reporting depth gap

Standard reports work, deeper analytics do not.

Keap ships operational reports that cover campaign-send stats, email engagement, and sales performance at the surface. The analytical depth that most teams want by year two (cohort retention, lead-source attribution with multi-touch, custom cross-object analytics) is not there, which pushes teams to layer Looker Studio or Metabase on top of Keap data and pay the integration tax.

Mobile and modern UX

The surface shows its age for daily users.

The Keap web app and the mobile app are functional but feel generationally older than modern CRMs like Attio, HubSpot, or Strkr. Navigation is heavier, keyboard shortcuts are sparse, inline editing is limited, and the mobile app has mixed buyer-review scores on the stores. Daily cognitive load for the sales team is higher than it needs to be.

Roadmap targets solopreneurs

Mid-SMB capability lags the small-business features.

Keap product and marketing focus centers on the solopreneur and 1-to-5-person business. The capabilities a 20-to-100 person team needs (deeper permissioning, role-based access, enterprise reporting, API robustness) progress slowly. Teams scaling past the Keap-core-audience often outgrow the roadmap specifically because it does not follow them.

The Keap-to-Strkr migration shape

What the move actually looks like.

The Keap migration is a 6-phase exercise with predictable work in each phase. Below is the shape Strkr customers run through.

Phase 1: audit

Inventory contacts, tags, campaigns, orders.

Audit the Keap workspace end to end: contact count, tag inventory (routinely 400 to 1,500 tags accumulated across years), active campaigns, campaign-step counts, order history, product catalog, custom fields. The audit separates active data from stale data and informs every downstream decision.

Phase 2: Flow design

Map campaigns to the Strkr Flow canvas.

Each Keap campaign maps to a Strkr Flow. Simple campaigns (form-submit trigger plus email sequence plus tag application) translate one-to-one in minutes. Complex campaigns with multi-step branching and cross-campaign dependencies get redesigned on the Flow canvas, which handles the same logic in a readable left-to-right layout.

Phase 3: data import

Contacts, custom fields, tags, order history.

The data import brings every contact, custom field, tag, campaign engagement record, and order into Strkr. The tag inventory consolidates during import (orphan tags, duplicate tags, stale tags flagged for review). Most Keap workspaces up to 100,000 contacts import cleanly in 2 to 5 days.

Phase 4: e-commerce call

Keep Keap e-commerce, move to Shopify, or Strkr product.

The e-commerce decision depends on the specific Keap-e-commerce complexity in play. Standard subscriptions and simple product catalogs fit Strkr natively. Complex affiliate-plus-online-course flows typically keep Keap for e-commerce or move to a specialty platform. Strkr handles CRM-plus-automation independently of this decision.

Phase 5: parallel

2 to 3 weeks of dual-system operation.

A parallel period runs both tools: new contacts, forms, and campaigns operate on Strkr while historical Keap campaigns continue in-place. The parallel period catches gaps, schema mismatches, and team-training needs before cutover. The weekly operating review runs on Strkr data to validate the reporting matches operational expectations.

Phase 6: cutover

Keap decommissions with read-only access retained.

At cutover, Strkr becomes the system of record. Keap stays accessible read-only for one quarter as a reference surface for historical campaign reports and contact lookups. The ongoing operation runs on Strkr with the Flow canvas, modern CRM, cross-object reporting, and native integrations.

What Keap users gain on Strkr

The product-level differences that matter.

The migration call turns on whether the Strkr product actually addresses the Keap pains the team feels. The six differences below are what drives most moves.

Flow canvas, not campaign builder

Automation that stays readable at scale.

The Flow canvas uses a left-to-right linear structure with typed variables, condition editors, and sub-flow reuse. A complex automation that becomes a 7-layer flowchart in Keap renders as a readable sequence of nodes. The debugging surface shows the execution path for a contact, which turns forensic debugging into a log lookup.

Deeper CRM capability

A real opportunity record with real pipeline logic.

The opportunity record carries pipeline stages, probability weights, close-date forecasting, segment attribution, custom fields, and the full activity history. The pipeline is a working surface for the sales team rather than a secondary surface to the marketing-automation layer. Sales motions that matured past the SMB pattern see the difference immediately.

Cross-object reporting on every tier

Deep analytics without a separate BI tool.

Cross-object reporting runs on every paid tier: sales motion by segment, cohort retention, lead-source attribution, campaign-to-revenue, custom cross-object analytics. The depth that typically required a Metabase or Looker Studio layer on top of Keap data arrives natively, which lets most teams decommission that separate BI tool.

Per-seat pricing, full product

Predictable scaling without tier-upgrade pressure.

Strkr pricing is flat per seat with the full product on every paid tier. No contact-capacity caps, no feature add-ons, no tier-upgrade events as the team grows. The pricing shape works identically at 3 seats and at 300, which removes the renewal-cycle budget surprise that Keap teams typically plan around.

First-class mobile

Fast surface, keyboard shortcuts, offline queue.

The Strkr mobile app has an offline queue, inline editing, and the same keyboard-shortcut vocabulary as the web app. Field reps capture calls, update opportunities, and attach documents without waiting for connectivity. The common Keap-migrator feedback is that the team actually uses the CRM on their phones rather than defaulting to email.

Native stack integrations

Stripe, QuickBooks, Google, Microsoft, Slack natively.

The integration catalog covers the common SMB stack without a marketplace tax: Stripe, QuickBooks Online, Xero, Square, Google Workspace, Microsoft 365, Slack, DocuSign, Mailchimp (for teams keeping a separate email tool), plus the HTTP action for everything else. No partner-built integration dependency.

Where Keap is the better pick

the limits of the Strkr case.

An honest migration call includes scenarios where Keap stays the right tool. The cases below are specific profiles where the switching cost outweighs the gain.

Solopreneur with heavy affiliate motion

If the Keap affiliate module is the operational core.

Keap native affiliate tracking with commissions, affiliate-recruitment flows, and the affiliate center is a capability that serves info-product and online-course solopreneurs well. Strkr handles affiliate tracking but is less specialized. Teams at this profile should audit the affiliate features in use before weighing a move.

Under 10 seats with simple campaigns

If the current spend works and growth is flat.

A 3-to-5-seat team on Keap Pro with a working portfolio of simple campaigns and no acute pain is often better off staying put. The Keap pain shape is specific to 15 plus seats and complex campaigns; teams below that threshold can run on Keap for years without the switching case making sense.

Marketplace integrations

If a Keap-marketplace partner is operationally critical.

Keap marketplace carries specific integrations (certain online-course platforms, specific affiliate tools, industry-specific tools) that may not have Strkr equivalents. Teams whose operation depends on a marketplace integration should audit the Strkr equivalent (native, HTTP action, specialty tool) before committing to a move.

Partner-built configurations

If a certified Keap partner built a deep vertical setup.

Keap-certified partners build deep vertical configurations (industry-specific campaign libraries, custom-field hierarchies, specialty workflows) that carry switching cost reflecting the partner build. The migration can still be valid but the partner configuration should audit for rebuild complexity on the Strkr side before commitment.

Head-to-head

Strkr vs Keap Max for a typical 15-seat team.

Keap Max is the most common tier for 10 to 25 seat teams. The comparison below runs head to head for a 15-seat team at 25,000 contacts.

Feature Strkr Keap Max
Pricing basis Flat per seat with full product every tier Tier-based with user and contact caps
Automation canvas Flow canvas with linear structure Campaign builder as visual flowchart
CRM depth Modern opportunity record with pipeline logic Deal pipeline with limited customization
Cross-object reporting Included every paid tier Standard reports, BI tool for depth
E-commerce Products and orders for standard catalogs Native with affiliate and course support
Integrations Stripe, QuickBooks, Google, Microsoft, Slack native Via Keap marketplace partners
Mobile Offline queue, inline edit, shortcuts Mobile with variable buyer reviews
Admin burden RevOps generalist at 10 to 20 percent Keap-certified partner typical
Three-year TCO at 15 seats Flat per seat scaling Pro to Max plus overages
How teams use Strkr

How Keap moves actually run on Strkr.

Three recent playbooks from Strkr customers that moved off Keap in the past 12 months.

18-seat professional services

Keap Max to Strkr with campaign portfolio consolidation.

An 18-seat professional services firm on Keap Max for 4 years moved to Strkr over 10 weeks. 44,000 contacts, 11 active campaigns, 6 years of email engagement history migrated. The campaign portfolio consolidated from 11 to 7 Flows because 4 Keap campaigns were running against duplicate triggers. The Metabase layer previously used for cross-object reporting decommissioned. Three-year cost projection dropped roughly 38 percent.

12-seat SMB SaaS

Keap Pro to Strkr for a growing team.

A 12-seat SaaS team on Keap Pro for 3 years hit the Pro-tier limits (user cap, contact cap, feature cap). Weighing Max upgrade versus a different platform, they chose Strkr and completed migration in 7 weeks. Tag inventory consolidated from 420 to 85 active tags, 7 campaigns consolidated to 4 Flows. The team scaled to 22 seats over 18 months without a tier-upgrade event.

35-seat multi-location services

Unmaintainable campaign complexity rebuilt as Flows.

A 35-seat multi-location services firm had 23 active Keap campaigns with cross-campaign dependencies and conditional timing across 8 locations. Debugging a contact state took 20 to 40 minutes. The migration rebuilt the portfolio as 11 Flows with sub-flow reuse. Time to debug a contact state dropped to under 5 minutes.

The Keap alternative that stays readable as you grow.

Start a 14-day Strkr trial with the full stack: CRM, email marketing, Flow canvas automation, projects, messaging, docs, cross-object reporting, mobile with offline queue, and native integrations. See the three-year cost comparison against your current Keap spend on the discovery call.

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Common questions

What buyers in this bucket ask most.

I searched "keep crm" and found this. Did I mean Keap?

Almost certainly yes. The "keep crm" query is a common misspelling or voice-search transcription of Keap, formerly Infusionsoft. This page covers the Keap migration path specifically. If you meant a different tool, the Strkr pricing page and feature catalog cover the full product and let you compare against whatever you are currently running.

How does the Keap campaign builder translate to Strkr Flows.

Each Keap campaign maps to a Strkr Flow with equivalent trigger, condition, and action nodes. Simple patterns (form submit, send sequence, apply tag on open) translate cleanly in minutes. Complex patterns with 5-plus branches, cross-campaign dependencies, or conditional-timing logic get redesigned case by case. Typically 70 to 85 percent of Keap campaigns rebuild cleanly, 10 to 20 percent require some redesign, and 5 to 10 percent reveal that the Keap campaign was working around a Keap-specific limitation.

What is the three-year cost comparison.

For a 15-seat team with 25,000 contacts, Keap Max typically lands at 450 to 650 dollars per month after seat and capacity scaling, which is 16,000 to 24,000 dollars over three years. Strkr at flat per seat with the full product typically lands at 10,000 to 14,000 dollars for the same team over the same period. The comparison depends on your Keap tier mix and overage pattern; we build the comparison with the buyer on the discovery call.

How long does the move take.

Typical Keap migrations complete in 7 to 12 weeks: 1 to 2 weeks audit and design, 2 to 4 weeks campaign-to-Flow mapping, 1 to 2 weeks data import and validation, 2 to 3 weeks parallel operation, 1 week cutover. Simpler workspaces (under 50 campaigns, under 25,000 contacts) finish in 6 to 8 weeks; complex ones (100 plus campaigns, specialty e-commerce) run 12 to 16 weeks.

What size Keap team is Strkr a good fit for.

Strkr fits Keap teams between 10 and 100 seats where the pain points (campaign complexity, pricing climb, CRM-shape limits, reporting depth) are compounding. Below 10 seats on a simple portfolio, staying on Keap is often the cleaner call. Above 100 seats, teams are typically past the Keap sweet spot and evaluating HubSpot Enterprise or Salesforce instead. The sweet spot is growing SMB teams in the 15 to 50 seat range.

Also built for

Related audiences.

Keap CRM Alternative For Small Business For Mid-Market CRM Contact Management

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